Supersonic Hospitality Marketing Podcast Sponsored by Vita Mojo feat. Mark McC

S8 Ep. 141 TECH-DRIVEN CUSTOMER EXPERIENCE AND THE HUMAN TOUCH WITH LIAM O’KEEFE, BRAND DIRECTOR AT BLEECKER

Episode Summary

In this episode, Mark McC delves into a candid conversation with Liam O'Keefe, brand director at Bleecker Burger, offering an in-depth exploration of their shared experiences in the realm of branding and hospitality. They discuss the landmark achievements of Bleecker Burger, emphasising the significance of becoming a London Living Wage company and obtaining the Best Companies one-star award. They highlight the importance of customer experience, operational challenges, and the delicate balance of incorporating technology without losing the human touch, and the unwavering commitment to delivering top-notch burgers. Furthermore, they contemplate hospitality's evolving landscape, shedding light on the trajectory of Bleecker Burger's growth and the intrinsic value of consistent quality over fleeting trends.

Episode Notes

In this episode, Mark McC delves into a candid conversation with Liam O'Keefe, brand director at Bleecker Burger, offering an in-depth exploration of their shared experiences in the realm of branding and hospitality. They discuss the landmark achievements of Bleecker Burger, emphasising the significance of becoming a London Living Wage company and obtaining the Best Companies one-star award. They highlight the importance of customer experience, operational challenges, and the delicate balance of incorporating technology without losing the human touch, and the unwavering commitment to delivering top-notch burgers. Furthermore, they contemplate hospitality's evolving landscape, shedding light on the trajectory of Bleecker Burger's growth and the intrinsic value of consistent quality over fleeting trends.

About Liam O’Keefe

Liam O'Keefe, known for his impactful role in the culinary world, serves as the Brand Director at Bleecker Burger, a position that highlights his innovative approach to branding and marketing within the hospitality sector. With a background steeped in both the creative and operational facets of the food industry, Liam has established himself as a pivotal figure in defining and elevating the Bleecker Burger brand. His journey, marked by a commitment to brand authenticity and a keen insight into market trends, reflects a broader vision for not just a restaurant, but a cultural icon within the fast-casual dining space. Liam's dedication to brand integrity, along with his strategic initiatives in marketing and community engagement, underscores his contributions to Bleecker Burger's success and its recognition as a beloved name among burger enthusiasts.

LinkedIn: https://www.linkedin.com/in/liam-o-keefe-293397b1/

Bleecker Burgers website: https://www.bleecker.co.uk/