THIS WEEK WE TALK TO ROSIE HILL, HEAD OF ECOMMERCE, GAIL'S ALL ABOUT THE PURPOSE BEHIND AND EARLY SUCCESS OF THEIR LOYALTY / THANK YOU APP CREATED WITH VITA MOJO.
TODAY'S GUEST ROSIE HILL, HEAD OF ECOMMERCE, GAIL'S
Rosie joined GAIL's Bakery as Head of Ecommerce in September 2021 to lead the digital transformation of the business, evolving the GAIL’s proposition, market-positioning, and branding needs in each channel. Prior to that she held roles in Operations, Customer and Strategy in Nando's UK, and was central to the launch and development of its white label delivery proposition.
DOWNLOAD THE GAIL'S APP NOW:
https://gailsbread.co.uk/loyalty/
TOM MOLNAR, GAIL'S CEO ON SKY NEWS APRIL 23:
https://news.sky.com/story/food-inflation-bakery-prices-train-ticketing-12865998
This podcast is sponsored by Vita Mojo.
About Vita Mojo:
The future of your restaurant, built together.
Vita Mojo’s all-in-one platform helps restaurants increase ATV, run more efficiently and deliver an exceptional, fully-branded guest experience. Our restaurant management platform transforms your online and off-premise order sources - including delivery networks - in one fast, reliable and easy-to-use system.
Vita Mojo is trusted by leading hospitality operators such as LEON, YO! And GAIL’s, as well as midsize and large restaurants across the UK and Europe to continuously innovate - beyond their menu. To find out more visit vitamojo.com/supersonic
Silver sponsors:
HDI - http://hdinsights.co.uk/
Since 2017 HDi have been on a mission to improve the depth and accuracy of insight for the UK food and drinks sectors. We help our clients benchmark, understand and improve their performance, and we help them make better informed property investment decisions. We pride ourselves on the depth of our sector experience and knowledge as well as the quality of our client relationships. We help.
Saved by Robots - http://savedbyrobots.com/
When we’re not eating, drinking and enjoying great bars, restaurants and hotels, we’re creating them. Inspired by our home cities of Glasgow, Paris and London, we are passionate about creating compelling brands and memorable experiences through great design, engaging storytelling and genuine authenticity.
Airship - http://airship.co.uk/
The Hospitality CRM. Centralise your data. Send tailored emails. Drive visit frequency.
Toggle - http://www.usetoggle.com/
Hospitality Commerce. Start selling gift cards, experiences and retail products from your website, with Toggle. A service built alongside operators, to do the heavy lifting for you. We’ve built Toggle to overcome the challenges of setting up gift cards within your hospitality business.
ABOUT MARK MCC:
Mark McCulloch is one of the leading food, drink and hospitality brand and marketing minds in the world. Mark has over twenty years brand, marketing, digital and social media experience holding senior and board-level positions at lastminute.com, Barclaycard, YO! Sushi and Pret A Manger. Mark co-founded multi-award-winning brand and marketing agency WE ARE Spectacular in 2012 which is still going strong today. Mark is now fulfilling his lifelong ambition to live and work by the sea in Brighton where he is a Virtual Chief Marketing Officer and Brand Strategist for the best hospitality, tech and B2B brands in the UK and beyond. Mark is also a popular thought leader, speaker and broadcaster, the highlight of which being in 2018 when Mark began podcasting and his Mark McC Supersonic Food Marketing podcast hosting guests including the greatest digital mind in the world Gary Vaynerchuk plus music legends Fatboy Slim and Alan McGee (the man who discovered rock band Oasis). Mark’s podcast has been downloaded hundreds of thousands of times and has reached the top 10 in the UK iTunes business charts and is a regular Top 100 podcast in multiple countries around the world helping educate, entertain and inspire both the marketing and business community. Mark is also the Campaign Director for Hospitality Rising which is an 'Be The Best' army style campaign for hospitality to help solve the hospitality recruitment crisis forever.
For Consulting, Non Exec Director, Speaking, Hosting and Podcast queries contact
mark@supersonic.marketing
07881314385