Supersonic Hospitality Marketing Podcast Sponsored by NFS Hospitality feat. Mark McC

EP92 Money making menus with Claire Scullion, The Menu Scientist

Episode Summary

Today we talk all things menus with Claire Scullion The Menu Scientist. Menus are often the bugbear of many a marketing dept. Why do we get it so wrong, what can we do better and why thinking about the customer (or maybe even asking them) is the best thing you can do.

Episode Notes

Claire Scullion - https://www.menuscientist.co.uk/

Dishoom menu - https://www.dishoom.com/menu/all-day-main/

Breakfast cafe menu - https://www.google.com/search?q=breakfast+club+menu&rlz=1C5ACMN_enGB572GB576&sxsrf=APq-WButHCrY-01wMqqVevcyXYHQQJsI2A:1646494719714&source=lnms&tbm=isch&sa=X&ved=2ahUKEwjJ95Hnpq_2AhV9QEEAHe6QD_AQ_AUoAXoECAIQAw&biw=1828&bih=898&dpr=1#imgrc=A9XRqgTixOwTcM 

Honest Burger menu - https://www.honestburgers.co.uk/menus/